Author: maurice kammholz

How to: Make Better Images Indoors

Here in Europe, you can already feel it… Winter season is here. The days are getting shorter, it is getting colder outside, and in some parts it is already starting to snow. Of course, such conditions create perfect outdoor sceneries to capture in your photos, but shooting portraits and other pictures involving people or pets might be challenging due to the unpredictable weather. Therefore, it is time to move back inside and make use of the cozy vibes of our homes. Especially, since Christmas is around the corner, and we are about to take the perfect cheesy family pictures. For beautiful indoor images with perfect color, you need to know how to respond to available light.

Remember, what you see is what you get!

Utilizing your camera’s electronic viewfinder, or the main LCD screen, gives you an accurate view of how the picture will be when you hit the shutter, eliminating any kind of guesswork. Even if you make adjustments to exposure or other settings, you are able to see these in your viewfinder. Thus, you get the picture exactly the way you want to.

Did you know if you add a live histogram to the display, it shows how bright or dark the image you will make is? In your camera’s settings, simply go to ‘screen set-up > display custom setting > activate histogram’.

Make use of auto ISO

As always, available light is inconsistent and therefore, it is important to be adjustable. ISO is every photographer’s secret for that! For everyone who is lazy or as we like to call it ‘smart’, simply set the ISO to Auto, so it adjusts automatically, ensuring you get a good exposure every time. If you prefer adjusting the ISO to your specific requirements, you can as well do so manually by altering the ISO handle.

In addition, you can set a minimum shutter speed with the Auto ISO. Now, it will not drop below that setting – as you can see, all you need to do is tell the camera to do what you want it to do! By choosing one of the auto ISO modes you will be able to change the three settings ‘Default Sensitivity, Max Sensitivity and Min. Shutter Speed’.

Significant to note is that control over Auto ISO is only available in the Program, Aperture Priority, Shutter Priority, or Manual modes. In other options, the camera uses Auto ISO automatically.

Adobe Camera to Cloud for FUJIFILM X Series

Isn’t it insane how fast 2022 went by? Only a couple of weeks left until we enter 2023. Luckily, we are already excited to welcome 2023 because something new is waiting for you… A new feature for our FUJIFILM X Series.

We are happy to announce the world’s first Native Digital Stills Camera Integration for Adobe Camera to Cloud, which is coming to FUJIFILM X-H2S Series. Now it is easier to connect, create and collaborate by simply connecting to Frame.io using X-H2S and an attached FT-XH file transmitter to send files directly from the camera to collaborators anywhere in the world.

Key features:

  • Send images and videos quickly and safely with global standards in Cloud Security
  •  Automatically send JPEG, HEIF or RAW files to Frame.io directly from the camera
  • Deliver Apple ProRes Proxy files and get bandwidth-efficient, high-quality files into Frame.io
  • Make your content available to collaborators worldwide within seconds

More information will definitely follow. Stay tuned and keep your eyes open because it is planned to launch in early Spring 2023 as a special firmware update for X-H2S.

Highest Zoom and World’s longest Focal Length

No, we are not messing around with you. FUJIFILM has developed the broadcast zoom lens ‘FUJINON HZK25-1000mm’, which boasts the world’s highest 40x zoom and the world’s longest focal length of 1000mm.

Following many years of developing and supplying broadcast lenses that address broadcast camera operators’ refined needs, Fujifilm became the first in the world to release a 4K-compatible broadcast lens in 2015. Ever since, Fujifilm has established a lineup of 8K-compatible broadcast lenses to lead the industry in raising video image quality.

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6th Anniversary of FUJIFILM Europe Business Service

Video

Who actually counts time? We do! Already six years ago, the FUJIFILM Europe Business Service (FEBS) in Gdańsk was established as the EU Shared Service Center.

Back in 2016 FUJIFILM Europe GmbH outsourced part of its administrative activities to its European Shared Services Center in Gdańsk, Poland. Starting with only 30 employees, the so-called competence center now offers more than 130 dedicated professionals the opportunity for professional development.

FEBS performs operational activities for FUJIFILM Europe which HQ is located in Ratingen, Germany in particular in the area of Finance, Procurement and Human Relations as a European Shared Services Center.

President and Managing Director of FUJIFILM Europe GmbH Toshi Iida said about his last visit to the Gdańsk office:

“On site, I was able to get an impression of the collaborative office environment in which operational processes are carried out for FUJIFILM in Europe. It was interesting to learn directly from the young and dynamic FEBS team about their current and past years’ achievements. I’m really impressed by their NeverStop attitude.”


Of course, the team in Gdańsk had to share an office tour and an insight into their operations with all of us. Enjoy the video, and we guarantee you, it is a masterpiece. 😉