Tag: featured

Uniting our voices for World Cancer Day

“As individuals, as communities, we can and must come together and break down barriers. Closing the care gap is about fairness, dignity and fundamental rights to allow everyone to lead longer lives in better health.”

Dr Cary Adams, CEO of the Union for International Cancer Control

Today – 4th February – is the World Cancer Day, an initiative for building and advocacy initiatives that unite the cancer community to reduce the global cancer burden, promote greater equity, and integrate cancer control into the world health and development agenda.

This year’s theme is ‘closing the care gap’, and focuses on the lack of accessibility to health services faced by many people around the world.

Half the world’s population lacks access to the full range of essential health services. When it comes to cancer, many people are denied basic care, despite the fact that we live in a time of awe-inspiring advancements in cancer prevention, diagnosis and treatment.

As a proud partner of World Cancer Day, we are committed to advancing the fight against cancer.

Working with healthcare providers, our mission is to address unmet medical needs, helping to provide access to earlier cancer detection and diagnosis.

Whether it’s providing solutions to help strengthen cancer care delivered in the community, or pioneering new partnerships to provide better access to remote screening and diagnostic services, we know that the earlier cancer is detected – the better the changes of survival.

Find out more

We are extremely proud to be a partner of World Cancer Day, and to show our dedication to advancing the fight against cancer.“

Toshihisa Iida, President and Managing Director at FUJIFILM Europe GmbH

How to: 8 Tips for Photographing Comets

How to take stunning pictures of comets – from beginner to pro.

There are few things as fascinating and awe-inspiring as the sight of a comet in the sky. But what is the best way to capture this special moment? In this article, we will share 8 important tips for photographing comets with you. These tips are suitable for both beginners and experienced photographers and will help you capture stunning shots of comets.

Comets are a rare and fascinating phenomenon that always attract avid nature watchers and photographers. However, there are some challenges to consider when photographing comets:

  1. Choose the right time: The best time to photograph a comet is usually just before sunrise or just after sunset, when the sky is still dark and the comet is most visible.
  2. Tripod is key: A comet moves relatively fast in the sky, so it is essential to use a tripod to keep your camera stable and avoid camera shake.
  3. Use a long exposure time: To get a clear and sharp image of the comet and its tail, you should use a long exposure time. Try exposure times between 10 and 20 seconds.
  4. Apply a high ISO sensitivity: To enable a long exposure time, consider using a high ISO sensitivity. Try ISO sensitivities between 800 and 1600.
  5. Take advantage of a large aperture: A large aperture, such as f/2.8 or f/4, will help to block out the sky behind the comet and make it stand out more clearly.
  6. Use a wide-angle lens: A wide-angle lens helps to capture the sky and the comet in a single image. We recommend a focal length between 14 and 24 mm.
  7. Opt for a remote control or self-timer: To avoid camera shake, use either a remote control or a self-timer to trigger your camera.
  8. Experiment with different settings: Comets are unpredictable and difficult to capture.

They are fascinating and rare phenomena in space that are high on the list for many photographers. We wish you good luck and patience and look forward to seeing your stunning shots of these cosmic visitors!

Picture © Mark Janes

Thousands of Photos from Across Europe

For the third consecutive year, from August to December 2022, Fujifilm has invited the whole of Europe to share new photographs, taken with a smartphone or digital camera, for the online exhibition Printlife@home 2022 – Print Your Photos. Share your life. 16,000 photos from 16 countries were collected, capturing a special memory and sharing a unique story.

Printlife@home celebrates not only the loveliness of printed photography, but also the sharing of photographs with friends and loved ones that has become a regular part of our lives. 
The photos have the power not only to preserve memories of events but also to add color to our everyday lives, to enrich our lives and occasionally to move people. Moreover, photography has the power to inspire many people and could lead to a change for the better.

More than 1,100 photos entered into printlife@home and have been showcased in the biggest European on site photography exhibitions: in September at The Photography Show in the UK and in October at the Salon de la Photo in Paris and at PHOTOPIA in Hamburg. Hence, continuing Fujifilm’s 16-years history of hosting public photo exhibitions.
These on-site photography exhibitions were attended by more than 55k visitors, who had the opportunity to see and experience printlife@home’s extensive photo gallery of unique shots and stories from all over Europe.

THANK YOU to everyone who participated in the Printlife@home2022 online exhibition. We hope to see you participate again next time!

Here you can find some photos of our weekly winners which have been chosen by our Fujifilm jury:

See all the amazing images here: Printlife Exhibition

Sustainable Solutions at the Heart of ‘Fujifilm House’

2022 has been the year of renewing or building new office spaces for FUJIFILM in Europe with constructions in Germany, Spain and now also in the UK. In October 2022, Fujifilm officially opened ‘Fujifilm House’, our new UK headquarters in Bedford, which boasts more than 30,000 square feet of attractive working space, built with sustainability in mind.

Since 1983 Fujifilm UK’s operation shave been located on Bedford and only a short distance from the old building, the new one was constructed. However, there is one significant difference compared to the old building: SUSTAINABILITY. Sustainability considerations were integral to the new building’s design and the new site’s excellent BREEAM environmental rating underlines this point.