Tag: fujifilm

Fujifilm House of Photography London

Welcome to the Fujifilm House of Photography in the heart of London, UK. Opening its doors at the beginning of 2020, only to close them a few weeks later due to a crisis that dominates our daily lives. Nevertheless, this project has proven to be a great success and welcomes thousands of visitors every week.

Fujifilm House of Photography, located in the heart of Convent Garden, London, is the UK’s first experience center around photography, celebrating all aspects of taking, making and sharing photos. Three floors are dedicated exclusively to Fujifilm products, including our instax cameras and printers, as well as our X and GFX camera systems, lenses, accessories and more.

Want to do a photo shoot but do not know where? No problem, the Fujifilm House of Photography has it all. Our House of Photography has its own studio that YOU can rent. It is equipped with professional lighting, creative backgrounds and accessories, so you can learn, experiment and take great pictures. Of course, this is a place for beginners and experienced photographers alike. Fujifilm’s expert staff is on hand to assist you if needed, and you can use Fujifilm cameras and lenses for FREE during your stay at the studio.

Want to learn more about cameras and how to get the most out of them? Take one of our photography classes or join other like-minded people to try out a new genre of photography or our equipment while exploring new places t one of our photowalks.

Another highlight is hidden on the second floor, dedicated to photographers and their work. Welcome to the small but mighty photography gallery at the House of Photography in London. Experience the work of passionate photographers in the frequently changing gallery. Pro-tip: The window above “The House of Fujifilm” sign, which you can see from the street, already gives you a hint of what the current exhibition is about.

There’s more to the Fujifilm House of Photography than you might think. If you’re in London, you should definitely put it on your bucket list!

Girls’Day2023 – 12 Girls, 12 INSTAX cameras and many new Experiences

Empowering women in a male-dominated sector such as healthcare and science in general is one of our goals at Fujiflm Europe because we believe in the power of diversity and inclusivity at the workplace.

Therefore, we can proudly share that we welcomed 12 young girls between 12 and 15 years old at our Fujifilm Europe Headquarters in Ratingen, Germany for Girls’Day 2023. The goal was to inspire and motivate the next generation of female leaders to break the gender gap in technical and scientific fields, the so-called STEM (science, technology, engineering & mathematics) professions.

Girls’ Day is an annual event that aims to increase the proportion of women in male-dominated fields and reduce the shortage of skilled workers in the industry. It is a day that is designed to provide young girls with the opportunity to explore a variety of STEM careers, interact with female role models, and gain hands-on experience in technology and science.

Through small games, test and feel of some of our products, especially those from our healthcare department, as well as a few theoretical background information, we wanted to show these girls what a career in this field could entail. Of course, they also had the opportunity to get an exclusive tour of our Open Innovation Hub to learn more about Fujifilm’s evolution from a camera-based company to shifting its focus to the healthcare sector.

It was not only a new and great experience for us as a company, but also our young visitors have made some unique experiences which might help them to decide which career path they would like to choose in the future.

From Broadcasting to Manufacturing – the advantages of using FUJINON Lenses for your Machine Vision needs

Machine vision lenses have become an essential component in various industries, from manufacturing to quality control. These lenses allow machines to ‘see’ and capture images with high accuracy and precision. Among the many lens manufacturers in the market, why do people choose FUJINON lenses?

One reason is the wide range of product categories that Fujifilm offers. They are the only comprehensive lens manufacturer handling lenses in a wide range of sizes, materials, and shapes. Their lenses range from large to tiny aperture lenses, lenses for 8K and 4K high-definition TV broadcasting, interchangeable lenses, and cinema lenses for digital cameras. Professionals in the broadcasting industry worldwide recognize the high performance and quality of FUJINON lenses, as evidenced by their several Engineering Emmy Awards.

Another reason is the advanced technologies that Fujifilm has accumulated over its more than 80 years in the business. The company has been manufacturing high-precision lenses since 1940 and has since developed numerous products that lead the world. Fujifilm’s expertise in manufacturing, processing, assembly, and other technologies allows them to deliver consistent high resolution performance in a wide range of installation environments.

Fujifilm’s global network is also a notable advantage. With sales and production bases in more than 30 countries worldwide, the company develops its logistic marketing from a global perspective and provides quick and tailored local services at each base. This ensures that customers receive the best possible service, regardless of their location.

The total number of FUJINON Machine Vision Lenses produced is a testament to the brand’s quality and reliability. With more than 1.1 million lenses produced, the company continues to evolve technologically and address customer needs with a variety of products. Fujifilm lenses manufactured by bringing together the company’s state-of-the-art technologies are used at production and quality inspection sites all around the world.

Wonder Photo Shop – Fujifilm Europe Brings Back the Joy of Printing & Displaying Your Photos

The “Wonder Photo Shop” is a place where customers can come and create their own personalized photo products. The store offers a wide range of services including photo printing, album and book creation, personalized photo gifts and accessories, and even photo workshops. It is a one-stop-shop for all your photo needs.

With the rise of digital photography and the decline of film photography, the art of printing photos has somewhat been lost. The process of printing and displaying your photographs has become more difficult and less accessible, with many people opting to simply store their pictures on a computer or phone. However, the “Wonder Photo Shop” powered by Fujifilm Europe has created a new era of photo printing stores, bringing back the joy of printing and displaying your photos.

One of the most unique features of the “Wonder Photo Shop” is the Fujifilm instax range. This range offers instant film cameras and printers, allowing customers to capture and print their memories in seconds. The instax range has become increasingly popular over the years and is now available in many variations and colors, including the latest instax mini Link printer, which connects to your phone via Bluetooth.

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Fujifilm & Kama Showcase World-Class Digital Print and Converting Technologies at interpack 2023

Fujifilm Graphic Communications Europe has joined forces with Kama, leading print finishing and cutting technology experts, to showcase a world-class digital print and converting production demonstration at interpack 2023. The event will take place at the Fujifilm stand (Hall 8a, Stand F65), where visitors will witness live demonstrations of the Kama ProCut 76 Foil and Fujifilm’s B2 sheet-fed Jet Press 750S and Revoria Press PC1120 6-colour digital press.

Kama’s offline post-press technology is designed to seamlessly convert Fujifilm’s best-in-class digital print output into a range of high value packaging products. Packaging converters can gain a competitive edge and expand their business potential in the production of high-quality folding cartons.

The Kama ProCut 76 Foil is one of the most versatile, accurate, and efficient solutions for premium packaging production. It offers ten different post-press and enhancement functions, including cutting, creasing, perforating, embossing, braille, hot foil finishing, and holograms. Extensive testing has proven the reliability of these solutions in the production of high-quality, shorter run folding carton packaging.

“The compatibility of KAMA’s easy to use and flexible finishing technology with our high-quality digital presses gives packaging converters additional production options, which in turn will enable them to engage new customers and enter new markets.”

Manuel Schrutt, Head of Packaging at Fujifilm Graphic Communications EMEA

“Our collaboration with KAMA demonstrates how the Jet Press and Revoria are suitable for both the packaging and commercial print markets, including food packaging, thanks to our unique FS1 ink technology.”

Taro Aoki, Head of Digital Press Solutions, Fujifilm EMEA

“At interpack, we will be showing live demonstrations of the KAMA ProCut 76 Foil machine converting and embellishing print produced on the Jet Press 750S High Speed Model at a quality level that satisfies even the most demanding markets such as beauty and cosmetics.”

Bernd Sauter, Managing Director KAMA GmbH

Make sure to visit the Fujifilm stand (Hall 8a, Stand F65) at interpack 2023 to witness the live demonstrations and learn more about the collaboration between Fujifilm and Kama. Don’t miss the opportunity to gain a competitive edge in the production of high-quality folding cartons.

FUJIFILM SX1600 – The Long Range Multi-Purpose Camera

Fujifilm Releases Lens-Integrated Long-Range Camera “FUJIFILM SX1600”: World’s Longest 1600mm Telephoto and 40x Optical Zoom for Broad Applications Including Surveillance and Inspections.

On April 12, 2023, FUJIFILM Corporation announced the release of the “FUJIFILM SX1600” which will join the SX Series of lens-integrated long-range camera systems. The SX1600 is a long-range camera system featuring a 40x-zoom FUJINON lens that covers a focal length range from the wide-angle 40mm to the world’s longest 1600mm telephoto. It is equipped with a newly developed image stabilization system as well as fast and accurate AF to capture a distant subject clearly and instantaneously.

Thanks to these specifications, the SX1600 can be used for a wide range of applications, including surveillance of international borders, forests, and large-scale public facilities such as airports, ports, highways and remote inspections of infrastructure facilities such as wind turbines and transmission cables.

The Evolution of Long-Range Cameras

Fujifilm has been marketing the SX Series of lens-integrated long-range cameras since 2019. Today, the company meets a wide variety of needs from surveillance to inspections with the SX1600 is an ideal solution for various industrial applications that require remote monitoring or inspection. For example, it caSince the SX800 was launched in 2019, Fujifilm has been marketing the SX Series of lens-integrated long-range cameras, Fujifilm continues to develop innovative products that meet the needs of customers and markets. The SX1600 represents a significant milestone in the company’s ongoing commitment to excellence in optical technology and image processing.n be used in the oil and gas industry to inspect offshore oil rigs or pipelines, in the construction industry to monitor large construction sites, and in the transportation industry to monitor railways or highways. With its exceptional zoom range and advanced image stabilization system, the SX1600 is capable of capturing clear and detailed images even in challenging environments.

Long Range Telephoto

The SX1600 is equipped with a newly developed image stabilization system that enables cooperative control of optical image stabilization (OIS) and electronic image stabilization (EIS) to accurately correct image shakes.

Newly Developed Image Stabilization System

The new SX1600 is a lens-integrated long-range camera system that supports the 1.1” effective image size and boasts double the focal length range of SX800, covering the wide angle 40mm to the world’s longest 1600mm telephoto.

Fast and Accurate Autofocus

Another notable feature of the SX1600 is its fast and accurate autofocus system. With a focus speed of just 0.1 seconds, the camera can quickly lock onto the subject and capture it with stunning clarity. This is particularly important for surveillance applications, where speed and accuracy are essential for identifying potential security threats.

Heat Haze and Fog Reduction

The SX1600 also boasts excellent heat haze and fog reduction functions, which help to ensure that images remain clear and sharp even in adverse weather conditions. This is particularly important for applications such as airport or port surveillance, where visibility can be compromised by fog or other weather conditions.

Compact and Light Weight

In terms of design, the SX1600 is both compact and lightweight, making it easy to install and operate in a variety of settings. It features a housing that can withstand harsh environments and ensure reliable performance even in extreme conditions.

The FUJIFILM Endoscopy Service Center

Welcome to the FUJIFILM Endoscopy Service Center, where we are dedicated to providing the highest level of service and support for our customers. Our service strategy is focused on customer satisfaction, and we aim to achieve this by offering a comprehensive service and being close to local markets. With eight service centers located throughout Europe, including our headquarters in Willich, Germany, we are well positioned to provide timely and effective service to our customers. 

At the heart of our service offering are our highly qualified in-house technicians and field service experts. These professionals have extensive knowledge and experience in video-endoscopy technology and are equipped to handle any service needs that our customers may have. From routine maintenance and repairs to more complex technical support, our service team is committed to providing prompt and reliable service to keep our customers’ equipment running at peak performance.

One of the key benefits of our service model is our close proximity to our customers. With service centers located throughout Europe, we are able to quickly respond to our customers’ service requests and provide timely support. This not only minimizes equipment downtime but also helps our customers to optimize their operations and improve their productivity. Furthermore, with this strategy we are fully prepared for our further growth and are able to react quickly to situations when a service centre has to shut down – for example due to pandemic.

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How To: 3 Ideas for Capturing the Beauty of Spring

Spring is a wonderful time of year for photography, as nature comes back to life and offers us a wealth of colors and subjects. Here are three ideas for perfect spring photos and the right camera settings for the Fujifilm X-T4.

Capture blossoms

In spring, many trees and shrubs are in full bloom, providing a great opportunity for colorful and beautiful photos. To capture the beauty of the blossoms, it is recommended to use a large aperture to achieve a shallow depth of field and highlight the main subject. The Fujifilm X-T4 offers a maximum aperture of f/1.2, which is ideal for this type of photo.

Camera settings for flower photography:

  • Aperture: f/1.2 – f/2.8
  • ISO: 100 – 400
  • Shutter speed: Depending on the brightness of the day and movement of the subject, between 1/60 – 1/200 seconds.
  • Focus: Set the focus on the main subject to bring it into sharp focus, and use the bokeh effect for an attractive background blur.
Capture landscapes in full bloom

Spring is also a great time to take landscape photos to capture the beauty of nature. When photographing a wide landscape with flowering trees or fields, it is recommended to use a small aperture to achieve a greater depth of field and capture more details in the landscape.

The Fujifilm X-T4 offers a maximum aperture of f/16, which is ideal for these types of photos.Spring is also a great time to take landscape photos to capture the beauty of nature. When photographing a wide landscape with flowering trees or fields, it is recommended to use a small aperture to achieve a greater depth of field and capture more details in the landscape. The Fujifilm X-T4 offers a maximum aperture of f/16, which is ideal for these types of photos.

Camera settings for landscape photography:

  • Aperture: f/11 – f/16
  • ISO: 100 – 400
  • Shutter speed: Depending on the brightness of the day, between 1/125 – 1/500 seconds
  • Focus: Use manual focus to focus on the main subject, or autofocus to focus on the landscape. Also use hyperfocal distance to achieve a greater depth of field.

Macro shots of flowers and insects

In spring, there are many insects and flowers that provide an excellent opportunity for macro shots. For such shots, it is advisable to use a high depth of field to bring the subject into focus and capture details. The Fujifilm X-T4 offers a maximum magnification of 0.5x, which is ideal for these types of photos.

Camera settings for macrophotography:

  • Aperture: f/8 – f/16
  • ISO: 200 – 800
  • Shutter speed: Depending on the brightness of the day, between 1/125 – 1/500 seconds
  • Focus: Use manual focus or autofocus with spot metering to focus on the main subject. Also use focus peaking mode to check the focus point and make sure the subject is in focus.

Additional tips for perfect spring photos:

  • Use the natural light of the day for natural and soft lighting in your photos. Avoid direct sunlight or strong shadows, which can affect colors or overexpose the subject.
  • Experiment with different perspectives to capture the subject from different angles and create interesting compositions.
  • Use RAW mode to have more flexibility in post-processing your photos.
  • Also use the Fujifilm X-T4’s Film Simulation mode to create different color effects and moods in your photos.

With these tips and camera settings, you can take beautiful and perfect photos with your Fujifilm X-T4 this spring. Have fun with your photography!

Fujifilm and Henkel Partnership to Boost Sustainable Packaging Solutions

Fujifilm Graphic Communications has announced a new partnership agreement with Henkel Adhesive Technologies to provide production and sustainability benefits to customers of Fujifilm’s upcoming digital inkjet water-based Jet Press FP790 flexible packaging solution.

Henkel Adhesive Technologies is a renowned global brand that produces innovative adhesives, sealants and functional coatings for the packaging sector. The collaboration between the two companies has facilitated extensive testing of Henkel’s laminating adhesives during the development of the Jet Press FP790.

The partnership has undertaken a series of post-press tests to ensure compatibility with the Jet Press FP790 ink as well as verify adhesion properties and lamination performance in post-press production. Henkel’s solvent-free laminating adhesives have produced excellent results, making them Fujifilm’s recommended solution for use in combination with its Jet Press FP790 digital flexible packaging press.

“With the challenging demands of the flexible packaging market, particularly the short turnaround times and regulatory requirements, we wanted customers of our Jet Press FP790 to be in the best possible position to maximize the production opportunities from day one. Working with such a renowned global brand as Henkel, and having access to its market-leading laminating adhesives and the support of its technical team, has enabled us to undertake thorough post-press testing of flexible packages produced by the Jet Press FP790.”

Manuel Schrutt, Head of Packaging at Fujifilm Graphic Communications EMEA

Fujifilm’s Jet Press FP790 digital inkjet flexible packaging solution is set to be launched later this year, offering high-quality 1200 x 1200 dpi image reproduction and the ability to reproduce over 90% of the PANTONE color gamut. The solution also incorporates an environmentally friendly design that uses water-based inkjet print technologies to deliver high production output for mainstream applications. It features two dedicated white inkjet channels for high white opacity, making it an ideal solution for sustainable packaging.

Stefan Gloetzel, Senior Business Development Manager, Packaging Adhesives at Henkel Adhesive Technologies, was delighted with the outcome of the partnership. He said,

“It is always gratifying to work with like-minded organizations that are committed to delivering the best possible solutions for their customers. We have been extremely impressed with the test results, which demonstrated that the solvent-free laminating adhesives, including grades from our RE range, perform seamlessly with the quality print output from Fujifilm’s FP790 digital packaging press.”

Stefan Gloetzel, Henkel Adhesive Technologies

The new Jet Press FP790 digital flexible packaging solution, along with examples of post-press lamination solutions using Henkel’s solvent-free laminating adhesives range, will be showcased on Fujifilm’s stand at Interpack 2023 (Hall 8a, Stand F65).

The partnership between Fujifilm and Henkel is an excellent example of how collaboration between industry leaders can help to drive sustainable packaging solutions forward. By working together, companies can bring together their expertise to produce environmentally friendly and efficient products that meet the demanding needs of the market while reducing their impact on the environment.