The Red Dot Design Award is one of the world’s three most prestigious design awards, alongside Germany’s “iF design award” and the United States the “International Design Excellence Awards (IDEA)“. Fujifilm’s commitment to offering portability and operability for ease of use and comfort, while creating new product values, has earned them a well-deserved place among the best design companies in the world. With this recognition, Fujifilm is expected to continue to work on creating designs that not only have beautiful appearance but also reflect its commitment to offering outstanding functionality and performance.
Fujifilm has recently announced that 23 of its products have been awarded the prestigious “Red Dot Design Award: Product Design 2023,” with two products receiving the highest accolade of “Best of the Best Award.” The Red Dot Design Award is an international design award program that recognizes products with excellence in design innovation, functionality, ergonomics, ecological compatibility, and durability. Fujifilm’s commitment to design development that leverages superior functionality and performance has been recognized by a panel of internationally renowned design experts.
The two products that received the “Best of the Best Award” are the Mobile X-ray fluoroscopy system “FUJIFILM DR CALNEO CROSS” and the Broadcast zoom lens “FUJINON HZK25-1000mm.” The “FUJIFILM DR CALNEO CROSS” is a lightweight X-ray fluoroscopy system for surgical application that enables both X-ray movies and still images to be taken with a single unit. It provides an efficient surgical workflow, from intra-operative fluoroscopy to post-operative radiography, without the need to change equipment. The “FUJINON HZK25-1000mm” is a box-type broadcast lens with the world’s highest 40x zoom, covering focal lengths from 25mm wide angle to the world’s longest telephoto 1000mm, enabling a wide range of moving subjects to be captured at their intended size.
Other products that received the award include a Densitometry analyzer “FUJIFILM SILVAMP Reader”, “rasping forceps “TRACMOTION”, Cassette-size digital radiography “FDR D-EVO Ⅲ”, Digital radiography “FDR D-EVOⅢ G80i”, Mirrorless digital camera “FUJIFILM X-H2S / FUJIFILM X-H2”, Smartphone printer “INSTAX SQUARE Link”, Smartphone printer “INSTAX mini Link 2”, Tripod grip “TG-BT1”, Vertical battery grip “VG-XH” & File transmitter “FT-XH”, Mirrorless digital camera “FUJIFILM X-T5”, Interchangeable lens for the X Series of mirrorless digital cameras “FUJINON XF150-600mmF5.6-8 R LM OIS WR”, Interchangeable lens for the X Series of mirrorless digital cameras “FUJINON XF18-120mmF4 LM PZ WR”, Interchangeable lens for the X Series of mirrorless digital cameras “FUJINON XF30mmF2.8 R LM WR Macro”, Interchangeable lens for the X Series of mirrorless digital cameras “FUJINON XF56mmF1.2 R WR”, Interchangeable lens for the GFX Series of mirrorless digital cameras “FUJINON GF20-35mmF4 R WR”, Cooling fan “FAN-001”, Image-stabilized binoculars “FUJINON BINOCULAR TECHNOSTABI TS-X 1440” , “Structural color inkjet technology“, “Metallic inkjet technology“, Flatbed inkjet printer “Acuity Prime L” and Ultra-short throw projector “FUJIFILM PROJECTOR Z6000”. All these products have been recognized for their beautiful appearance and design achieving outstanding functionality and performance.