Every year on March 22, the entire world comes together to celebrate World Water Day as a reminder of the importance of water and the need to preserve this precious resource for future generations. With over 70% of the earth’s surface covered by water, it is easy to take it for granted. However, with population growth, increased urbanization, and climate change, water is becoming increasingly scarce, and the need to conserve water has never been more urgent.

This year’s World Water Day is themed “Valuing Water” to highlight the importance of recognizing the true value of water in all its forms, beyond the economic. Water is essential for human health, ecosystems and agriculture, and we must learn to use and manage it more sustainably.
One example of sustainable water management is Fujifilm Tilburg’s water treatment plant in the Netherlands. Fujifilm and neighboring companies Coca-Cola European Partners Nederland B.V., International Flavors and Fragrances (IFF Nederland) and Agristo are jointly purifying water on-site and reducing waste by working together. The plant is over 3,000 square meters in size and can purify 10 million liters of process water every day. This makes it one of the largest industrial membrane bioreactor (MBR) plants of its kind in the Netherlands.
Alex van Rijn, Environment, Safety, Health and Sustainability Manager at Fujifilm Tilburg, explains that the joint water treatment plant was an initiative of the four neighboring companies ten years ago. The wastewater from all four companies contains similar contaminants, allowing it to be combined, treated and discharged in a safe and efficient manner. By reducing waste and reusing water, Fujifilm and its neighbours are setting an example for other companies to follow.
Saving water is important not only for the environment, but also for business. By using water sparingly, companies can reduce their costs, improve their reputation and strengthen their sustainability efforts. To conserve water, businesses can take simple steps such as fixing leaks, using water-efficient equipment and collecting rainwater for irrigation.
Individuals can also take measures to conserve water. Simple solutions like turning off the faucet when brushing teeth, taking shorter showers, and using a bucket to collect water when washing dishes or laundry can make a big difference. Consumer choice can make a difference too by supporting businesses that promote sustainability and water conservation.
In summary, World Water Day is a reminder of the importance of saving water. By recognizing the value of water in all its forms and taking action to conserve it, we can ensure that this precious resource is available for future generations. Whether through innovative solutions like the collective water treatment plant at Fujifilm Tilburg or simple measures like fixing leaks and taking shorter showers, every effort counts in the fight for sustainable water management.
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