M. Köster

A Journey Beyond Borders with Valentina Tamborra & Fujicolor Velvet Paper

This summer, in the heart of Milan Malpensa’s Photosquare, millions of travellers could find themselves transported far beyond the airport’s polished halls – right to the Arctic wilderness. As part of the European Photographic Festival 2023, a unique exhibition AHKAT-TERRAMADRE presented captivating works of the X-Photographer Valentina Tamborra. Now, her work continues to travel and touch new audiences.

This photographic journey takes us to the far reaches of the Arctic, specifically Finnmark, where she gives voice to the Sami people, an indigenous community that has long been marginalized. Her project, I Nascosti (The Hidden Ones), is a profound exploration of identity, displacement, and connection — a delicate narrative that spans over four years of work and a trilogy of stories about the Arctic region. In her work, Tamborra reflects on her own feelings of loss and identity, drawing parallels between her personal history and the people she documents. Growing up on the border of Slovenia, she lost her grandmother’s language, which inspired her empathy for the Sami, a population divided by the borders of four nations: Norway, Sweden, Finland, and Russia.

I know the tearing grief of a denied identity. I know the shame and the need to lie, to hide, to omit. And then I know the relief of finallylooking in the mirror for the first time in years and realizing that there is no need for labels, there are no right places and wrong places, no belongings to flaunt and others to hide. There is only us, with our load of humanity, of life, of all that we have been, are, and will be. There is us, and we no longer have to hide. Or at least, that is how it should be,”

Valrentina Tamborra, X-Photographer.

© https://www.originalphotopaper.com/

© Valentina Tamborra

The images, captured with Fujifilm X-Series and GFX medium format cameras, have been beautifully printed on Fujicolor Velvet paper, offering a tactile and visual experience that deepens the connection to these stories. The delicate texture of the paper enhances the emotional depth of her work, preserving the fragile, raw beauty. Each photograph here is a fragment of a larger, ongoing dialogue, and also a tool of memory, connection, and, ultimately, preservation of stories that might otherwise remain hidden.

Do you also smell freshly baked cinnamon rolls in the kitchen?

It immediately reminds you of cosy afternoons – the perfect break in your daily routine. However stressful the day is, a short break with a hot cup of coffee and a cinnamon rolls makes everything better. In Sweden, this delicious pastry is celebrated on 4 October, which is ‘Kanelbullens dag’ – Cinnamon roll Day.

But it’s not just about cinnamon rolls, there’s a bigger thing behind it called Fika. It is a Scandinavian tradition that emphasises the importance of sharing and togetherness. This means taking a short break in the afternoon to enjoy coffee (and, of course, cinnamon rolls!) with colleagues. Sometimes it is precisely these little breaks that give rise to the best ideas and bring us closer together as a ‘second family’. So, we were happy to jump on the wave and sweaten the day at our headquarters!

Every day can be a Cinnamon Roll Day

What could be better than homemade vegan cinnamon rolls? Exactly. All you need is a good company and a quick, simple recipe. The first thing is on you, we can help with the second. Here is our favourite recipe so that you can bring some cinnamon roll magic into your office.

Dough:

60g vegan margarine
180ml vegetable milk (e.g. oat drink)
½ cube fresh yeast (approx. 21 g; alt.: 1 packet dry yeast)
400g wheat or spelt flour
50g sugar
1 packet vanilla sugar
½ tsp salt
1 tsp vegan yoghurt (e.g. with vanilla flavouring)
2 tsp vegan whipping cream for brushing

Filling:

120g soft vegan butter
80g (brown) sugar
1 tsp Ceylon cinnamon

Frosting:

75g room temperature vegan cream cheese
20g room temperature vegan butter
1 tsp icing sugar

Step 1. Dissolve the yeast in lukewarm plant-based milk. Knead with butter, flour, sugar, vanilla sugar, salt and yoghurt to form a smooth dough and let rise for 45 minutes.

Step 2. Roll out the dough and spread with the filling made from vegan butter, sugar and cinnamon. Roll up tightly and cut into 2 cm thick rolls.

Step 3. Place in a greased tin, leave to rise for 20 minutes and then bake at 180 °C (top/bottom heat) for about 20 minutes.

Step 4. Brush with vegan cream cheese frosting made from vegan cream cheese, butter and powdered sugar and enjoy!

Let yourself be inspired, try out the recipe, and maybe we can celebrate the next Cinnamon Roll Day together – joined by delicious pastry in hands and a good conversation!

P.S. Thanks to Jonna for her active support 🙂

Capture the Thrill of Two Wheels

Riding a bike isn’t just a mode of transportation — it’s a passion, a sport, and a lifestyle. From the adrenaline rush of BMX and MTB stunts to the serene beauty of a gravel bike ride through nature, it offers endless photographic opportunities. Whether you’re capturing the speed of a race or the tranquility of a countryside ride, the right equipment can make all the difference. FUJIFILM’s X-Series cameras are designed to help you capture every moment with stunning clarity and creativity.

Each type of bike — be it a BMX, MTB, gravel bike, or cargo bike — tells a unique story. The dynamic movements, rugged terrains, and urban landscapes provide a rich canvas for photographers. A commercial and editorial photographer and filmmaker, Bert Stephani, knows it firsthand. Aiming to strike a balance between authentic reportage and cinematic visuals, he took our new flagship camera, the FUJIFILM X-H2S, on a gravel biking journey to test it out – and found his perfect partner in crime.

Maximize your shots with FUJIFILM X-Series

FUJIFILM X-Series cameras are renowned for their exceptional image quality, versatility, and ease of use, making them ideal for bicycle photography. Below, we’ve gathered several tips on how you can use FUJIFILM X-Series products to elevate your bicycle photography.

Fast Autofocus:

Whether you’re shooting a high-speed BMX trick or a mountain biker navigating a rocky trail, the fast and accurate autofocus of the FUJIFILM X-Series ensures you never miss a moment.

High Resolution: 

Capture every detail of your ride with the impressive resolution offered by the FUJIFILM X-Series. The sharpness and clarity bring your photos to life.

Versatile Lenses: 

From wide-angle lenses that capture expansive landscapes to telephoto lenses that zoom in on the action, Fujifilm’s range of lenses allows you to adapt to any photographic scenario.

Compact and Durable: 

The lightweight and durable design of FUJIFILM X-Series cameras means they can withstand the rigors of any biking adventure, from urban streets to mountain trails.

Film Simulation Modes: 

Our unique film simulation modes let you add a creative touch to your photos, mimicking the look of classic film stocks.

Pål Laukli | X-H1, XF200mmF2 R LM OIS WR | F2 | 1/125 sec. | ISO 100
Pål Laukli | X-H1, XF200mmF2 R LM OIS WR + 1.4x F2 | F2.8 | 1/1000 sec. | ISO 100

Tips for stunning bicycle photography

A little detail can change the whole perception of the shot. Sometimes, the play of light and shadow or the right angle can make a huge difference. However, the challenge is also to show the sense of speed and freezing the moment in time that tells a story. So, how to take bicycle photographs that evoke the emotion, making you stop and stare?

Timing is Key:

Shoot during the golden hour (just after sunrise or before sunset) to capture soft, warm lighting.

Composition Matters:

Use leading lines, such as bike trails or roads, to draw the viewer’s eye into the image.

Action Shots:

Pan with the movement of the cyclist to create a sense of speed and motion.

Tell a Story:

Capture the environment and the rider’s expression to convey the emotions and story behind the ride.

Bicycle photography is a rewarding and exciting genre that allows you to combine your love of cycling with your passion for photography. With FUJIFILM X-Series cameras, you have the perfect tools to capture the essence of every ride. So grab your camera, hop on your bike, and start creating stunning visual stories today.

Get inspired

To view examples of stunning bicycle photography shot with FUJIFILM X-Series cameras from around the globe, check out our Pinterest widget. Here, you can learn about inspiring user-generated content and find ideas to start on your own bicycle photography adventure!

Featured image by Daniele Molineris.

‘Life As You See It’: a new photo exhibition in London

The FUJIFILM House of Photography is hosting an incredible summer event that everyone in London, whether they live there or are just passing through, should not miss. Running from June 1st to July 28th, 2024, a new photo exhibition ‘Life As You See It‘ invites you to celebrate the art of photography, creativity, and unique viewpoints. It’s a chance to explore the beauty, complexity, and wonder of everyday life through a variety of perspectives and express your own vision. It’s also an awesome opportunity to interact with a community. So, whether you’re a passionate photography enthusiast or simply curious about the thing, whether you have a story to share or want to get inspired by others, step in and let it take you on a journey.

What: Life As You See It | Photography Exhibition

Where: FUJIFILM House of Photography, 8-9 Long Acre, Covent Garden, London, WC2E 9LH

When: June 1 – July 28, 2024

www.fujifilm-houseofphotography.com

Showcase your perspective and get a prize!

At FUJIFILM House of Photography, we think that every photograph tells a story, and we’d like to hear yours. During the show, you can print your favourite photo for free at our Easy Print Kiosks and display it on our community gallery wall. This is your chance to help create a gorgeous mosaic of various photographs that highlight the beauty and uniqueness of life as you see it.

By participating, you stand a chance not only to share your images but also to win* exciting prizes. Signing up for our newsletter after participating will enter you into a weekly drawing to win an INSTAX mini Link printer. Each week, we’ll choose a photo that best captures the essence of ‘Life As You See It’, and the winners will receive this amazing prize, allowing to keep printing and sharing their treasured memories.

*The competition is only open to all residents in the UK and Ireland aged 18 years or over who attend the FUJIFILM House of Photography in person and follow the rules set out in paragraph

‘Life as You See It’ photography competition

We are also holding a ‘Life As You See It’ photography competition from June 1st to July 28th, 2024. This is your chance to show off your greatest work and compete for incredible prizes. The top three entries will receive large-format copies of their photographs and be prominently displayed in our exhibition. Additionally, all chosen entries will be featured in our upcoming brand video, bringing additional exposure and recognition for their creative talent.

Visit the Fujifilm House of Photography

Our fully renovated exhibition space in Covent Garden aims to inspire and engage the creative community. Beyond the show, you may browse our extensive product line, loan photography equipment, and purchase the latest FUJIFILM innovations. We want to make photography an accessible and joyful medium to express yourself, and we’ll be there for you every step of the way!

Don’t miss this opportunity to be a part of an exciting and creative photography exhibition. Whether you’re photographing magnificent landscapes, intimate experiences, or artistic images, we want to see life through your eyes. Bring your camera, phone, or other device to our House of Photography and express your perspective on the world. Let’s celebrate the beauty of life together!

To learn more and stay up to date, please visit our website and follow us on social media.

FUJIKINA Arles 2024. A fusion of art and innovation

From July 1 to 6, 2024, immerse yourself in the world of photography at FUJIKINA Arles 2024. We are proud to host this event during the opening week of the prestigious Les Rencontres d’Arles photo festival. Held in the historic Hôtel Quiqueran de Beaujeu, FUJIKINA Arles promises a week full of creativity, learning, and inspiration.

FUJIKINA ARLES 2024

Register now and receive a “FUJIKINA Arles 2024 Tote Bag (Limited Edition)” at the information desk*

* Upon presentation of your ticket and within the limit of the available stock on site

A Unique Partnership with Magnum Photos
We are thrilled to partner with Magnum Photos to bring you exclusive insights and exhibitions. Don’t miss the debut of a brand-new project that will be showcased for the first time at FUJIKINA Arles.

Why Attend FUJIKINA Arles 2024?
FUJIKINA Arles is a one-of-a-kind experience designed to inspire and educate photographers of all levels. Here’s what you can look forward to:

Live Talks

Our Live Talks, featuring renowned photographers and industry professionals, are a must-attend. Free entry is available after registration at FUJIKINA. These sessions promise to inspire and educate, providing invaluable insights into the world of photography.

View the program

Live Shooting

Join Julien Apruzzese every day from 3:00 p.m. to 5:30 p.m. to witness the creation of his triptych series from shooting to post-production. This session, in partnership with Profoto, Capture One, and Eizo, offers a rare behind-the-scenes look at a master at work.

View the program

Touch and Try

Don’t own a FUJIFILM camera? Want to try before you buy, or considering a specific FUJINON lens? Our free loan service lets you test our equipment throughout the week. Simply bring a valid ID or passport and enjoy an hour of hands-on experience.

View the program

Check and Clean

Reward yourself with a free service check for your FUJIFILM cameras and lenses. Our service includes external cleaning, functional checks, sensor cleaning for system cameras, and firmware updates. Limited to two products per person, available daily from 10 a.m. to 5 p.m.

Workshops

Explore our full programme of workshops led by X-Photographer ambassadors and renowned professionals. These sessions, running daily from 3:00 p.m. to 4:30 p.m., offer in-depth learning opportunities for all skill levels.

View the program

Photo Walks

Join our Photo Walks led by X-Photographer ambassadors. These guided tours offer a unique perspective on capturing the beauty of Arles and its surroundings.

View the program

Portfolio Reviews

Coming soon: Have your photography reviewed by professional photographers. Check back soon for the full programme and make sure to register early.

View the program

Event Details

Dates: July 1 to 6, 2024

Location: Hôtel Quiqueran de Beaujeu, 16 Rue Des arènes, 13200 Arles

Opening Hours: 10:00 – 19:00

For more information and to register, visit FUJIKINA Arles 2024.

Global Service Center. From Portugal to Europe 

Fujifilm remains steadfast in its commitment to sustainable growth and increasing corporate value through its diverse business activities in a world facing unprecedented challenges. At the heart of this mission is the Fujifilm Global Service Center in Portugal. It is a hub of specialized teams dedicated to photography, printing, endoscopy and in vitro diagnostics (IVD). Teiichi Goto, President, Director and CEO of FUJIFILM Holdings Corporation, recently shared his positive insights on where the company wants to go and how to get there.

Goto highlighted the company’s role in creating a healthier, more sustainable world, reflecting on the company’s purpose, “Giving our world more smiles,” which was launched during Fujifilm’s 90th anniversary celebration in early 2024.

We focus on the maintenance and repair of photographic cameras, endoscopes, printers and kiosks at Fujifilm Portugal’s Global Service Center. Our specialized teams serve not only Portuguese customers, but also some European-based customers. 

In FY2023, our camera repair service handled repairs from 29 countries, with an average of 1,125 repairs per month. For customers in Portugal, Spain, France and Italy, the INNOVO team processed 300 endoscopes per month. In addition, our Photo Imaging team is set up to receive repair equipment from the major retail brands in the Portuguese market. Remote support and on-site training for colleagues and distributors is provided by our IVD European Support Center.

The Global Service Center is housed in a dedicated building. It has undergone significant changes to accommodate these diverse services. We are also excited to announce the upcoming Fujifilm Academy – a fully equipped space for training, meeting, photographing and videotaping.

Fujifilm continues to innovate and expand. We are committed to providing technologies and solutions that contribute to a sustainable future while improving the quality of life. Fujifilm Portugal’s Global Service Center continues its mission to make the world smile.