The Machine Vision Conference organized by UKIVA (United Kingdom Industrial Vision Association) in Milton Keynes, England, takes place on April 28, 2022. FUJIFILM will showcase its industrial lens portfolio at booth #23, focusing on the new FUJINON HF-XA-1F series for demanding applications.
The FUJINON HF-XA-1F series not only features FUJIFILM’s popular Anti Shock & Vibration technology, but it also takes it one step further with a rugged mechanical design with no moving parts inside the lens. More details about our new “heavy duty” lens series will be presented at UKIVA Conference 2022.
What exciting news. Our Graphic Systems business domain formed two new strategic partnerships with Nautasign and MCA Digital. Aiming to enhance the market presences of Fujifilm’s Acuity range.
Print Dealership Nautasign has offices in Mechelen, Belgium, and Ede in the Netherlands, as well as operating in Luxembourg. The partnership with Fujifilm aims to support the sales of the Acuity Prime and Acuity Ultra R2 sales in Benelux.
We are very pleased to have partnered with Fujifilm. It’s a huge brand that creates great printers with impressive designs and it has been a pleasure working with the Fujifilm team. The onboarding process was seamless and I look forward to having the machines in our showroom.
Marco Kedde, Co-Owner of Nautasign
By forming an extensive strategic partnership with MCA Digital, a highly respected print solutions provider in Italy, Fujifilm intents to boost its digital print profile and sales in Italy. Facilitating the introduction of the Revoria Press PC1120 to the Italian market. In addition, enhancing the profile of Fujifilm’s Acuity range and Jet Press 750S.
MCA Digital is a fabulous partner with exceptional skills and experience in selling applications that add real value to its customers’ businesses.
Mark Lawn, Head of POD Solutions Europe
(from left to right) Alberto Agostini, Equipment Commercial Director, MCA, Mark Lawn, Head of Print-on-Demand Business, Fujifilm Europe, Massimo Spaggiari, Sales Director, MCA and Cristina Del Guasta, Director, MCA.
London, Paris, Rome, New York. City trips offer you a unique opportunity to explore the culture and culinary delicacies of a country. In addition to the magnificent sights, the parks and cafés, it is the charm and the characteristics of a city that make a trip like this so interesting. Of course, the camera cannot be missing to capture and share the flair and vibrancy of the city. Here are our tips to make your pictures stand out from all the others.
The ‘Blue Hour’
After a stunning sunset, the sky will appear in a deep blue color and enters the ‘Blue Hour’. Historic monuments which are diffusely illuminated, buildings or the city in general will be lit up with all different kinds of lights with different color temperatures, creating a magical scenery. Unfortunately, due to different seasons, the Blue Hour can differ from season to season. Therefore, planning is key! Find out about suitable sights in advance and put yourself in a good place to get the most out of the Blue Hour.
Change Perspectives
The Eiffel Tower in Paris, the Tower Bridge in London or the TV Tower in Berlin there are hundreds of images from all three sights. All look basically the same because they are usually captured from similar angles. Now it is time to mix it up a bit. Have a more detailed look at known monuments and think about interesting details you may see or objects surrounding the main motif which might support the visual appearance. Having a look at pictures online and getting inspired to develop these photographic ideas further can help to explore new perspectives as well.
Taking a picture of a tower which looks like falling behind on the actual image or similar. So called ‘falling lines’ is the unpleasant effect when the camera is not aligned parallelly with the motif and the object has parallel edges. The slight inclination causes ‘falling lines’ which can be bothersome. Consequently, it is important to choose the angle carefully to avoid this mistake. If that is not possible, finding a suitable location and then using the falling lines creatively is essential. For example, photographing a skyscraper steep from below, which will emphasize the high of the building. This makes your photo more dynamic and transforms it into an eye-catcher.
Blur People
Visiting sights in different cities always leads to crowds of people standing in front of one building or statue, which makes taking great shots almost impossible. In order to still have the motif playing the main role, there are two options to do so. Either visiting a sight early in the morning or late at night, or reach into the bag of tricks. With an exposure time of 1/15s or longer, motion blurs are created. This blurs the masses of tourists and puts the building back in the foreground. Very important: Use a tripod.
Let’s be real. We all LOVE it. A city’s skyline can be magical for most of us. From an elevated viewing point, it is possible to experience a breathtaking sea of lights, which account for a photo that is rich in contrast. Depending on the location, there are some things to think about. When photographing the skyline through a window, it is important to stand as close as possible to the window to avoid mirroring reflections. Using the flash in that occasion can cause a white dot on the window and should be turned off. Making use of a tripod helps to take sharp photos.
Now you are prepared for the next city trip and awesome memories captured through your camera.
The “Profumo di Vita #neldirittodelbambino” project was born in 2017 from the collaboration between the Legal@rte Association, made up of members of the State Police, and X-Photographer Elena Givone, with the support of FUJIFILM Italia.
Elena Givone makes her shots available to raise awareness on the theme of “child-assisted violence”. A hidden phenomenon, that of children forced to witness violence between adults, which can lead to physical and psychological problems in children. Thus was born the 2022 edition of the Profumo di Vita calendar #neldirittodelbambino. Women and mothers posed at the Reggia di Venaria.
All calendar and exhibition images were shot with the FUJIFILM Large Format GFX100S. The exhibition was printed on FUJIFILM Original Photo Paper – Fujicolor Crystal Archive Professional VELVET and took place from December 16 to January 16, 2022.
Winter is officially over. At least here in Europe. Today, March 20, 2022, marks the official beginning of Spring. Nonetheless, the actual meteorologic beginning of Spring was already at the beginning of March.
Photo by Luca Bracali
This year, all seasons start at the beginning of the month in which the season starts from an astrological perspective. Subsequently, all season last exactly three months. A reason for that is the climate data, which is only available on a monthly basis. However, the start of spring season according to the calendar in that matter is today. Let’s get ready for longer nights spent outside and more stunning sunsets.
Spring also means cherry blossom. We, as a company with its global Headquarters in Japan, are huge fans of cherry blossom season. How couldn’t we? All the cherry trees are starting to blossom between the middle of March and the early beginning of May. In Japan, it already started on March 14 when the first flowers started opening their blooms. Such a beautiful scenery with all the trees lighting up in their rose and white floral dress.
Gender parity has always been and in many areas still is a major issue in our society. The #internationalwomensday is annually marked on March 8, and aims to celebrate economic, cultural, social and political achievements of women. But why only dedicate one day a year to empower and show appreciation towards women?
We at Fujifilm cherish and empower women every single day and give them and everyone else the chance to develop themselves in positions and areas that spark their interest. So many powerful women are part of the Fujifilm family and tremendously contribute to the company’s success with their meaningful work. To show our appreciation, we invented the Women4Women magazine, launched in October 2020 for the first time. Already 4 editions have been published addressing current and important issues. The latest edition was published at the beginning of the year and covers a highly present and urgent topic, ‘Sustainability’. The ‘Green Issue’ not only talks about changing us and businesses towards a more sustainable future, but is more sustainable than ever before itself. It is printed on recycled paper.
Have a look at the latest, but also the previous editions of the Women4Women magazine. Let yourself be inspired by all the powerful women contributing to Women4Women. We can only say that we are grateful for all these amazing women being part of our family.
