Month: June 2021

Learning from the Pandemic

Radiology – the ‘gatekeeper’ specialty to unlocking the potential of digital health

Can radiology become the most important medical specialty in the field of digital health?

This was one of the questions posed as part of Fujifilm’s Healthcare’s Digital European Tour, a series of virtual events designed to highlight the contribution radiology has been making during – and after – the pandemic.

The event saw clinicians from across Europe share their experience of Covid-19, and the vital role radiologist have and can play in the fight. 

And according to Professor Thomas Vogl, Director of the Institute for Diagnostic and Interventional Radiology at Frankfurt University Hospital, radiology services will be vital to the future of healthcare. Citing the example of a network of hospitals across Germany sharing lung CT scans to help diagnose Covid, Prof Vogl believes the opportunities are enormous. He described how the potential of artificial intelligence when combined with innovations in radiology, could transform the way we approach diagnostics across a number of illness areas.

The central role of radiology in the evolving use of diagnostics was a recurring theme of the whole event, which heard reports from speakers based across Europe. 

And while advances in technology can never replace physicians – a point made by Ing. Giovanni Delgrossi, Director of Information Systems ASST Vimercate in Italy – it can transform the speed and effectiveness of our physicians; and radiographers could be the ‘gatekeepers’ to unlocking this potential. 

It is a development that Ing. Delgrossi believes could help move healthcare from being reactive, (even passive) to being proactive – to finding and treating more health problems, more quickly. This belief is fed by his experiences during the pandemic. 

In Vemercate, they were able to use artificial intelligence to scan an average of 80-90 chest x-rays per day and separate the Covid positive from the Covid negative; helping them to identify over 900 Covid patients. However, the importance of radiology doesn’t simply fit within the confinement of the height of the pandemic. 
(Read the full case of Vimercate Hospital downloading Take Away 17 here: synapse.fujifilm.eu/fujifilm-takeaway/ )

The problems of care and diagnosis backlogs threatens health systems across Europe. In Italy for example, 521,000 (12%) fewer new diagnoses were made, and the number of patients starting a new treatment fell by 277,000 (10%). This is a picture that speakers from across Europe shared; In Germany, half of surgeries have been postponed; In France, new diagnoses of cancer were down 23%, and 2.2m operations were canceled; and in the UK, 1.7m people were waiting more than 18 weeks to start a new treatment. This combines to create a Europe-wide tidal wave of patients waiting to be diagnosed and treated. 

The role of innovative radiological solutions in helping to work through these backlogs was highlighted as being potentially crucial. Fiona Thow, formerly of NHS Improvement in England talked about how Fujifilm’s Xair, a portable x-ray unit, was transforming the way in which care could be delivered. She described how, by taking care out to community diagnostic hubs nearer the patients, they could identify and triage patients more quickly, and help keep patients away from acute centres, allowing them to focus on the patients that require acute care. 

And in France, radiologists are collaborating across Europe to share data on breast imaging to help identify how big a backlog they are likely to face so that they can continue to identify as many cases of breast cancer as early as possible, giving patients the best possible outcomes. 

While there is much to be concerned about – the impact of Covid is profound and will be long term – there is enormous pride that radiologists can, and are, playing such a key role in helping to deal with the pandemic’s effects. For us at Fujifilm, there is a tremendous affirmation in that; what we do really matters. That by never stopping innovating, and producing new technologies, we have helped our health services across Europe cope with the pandemic. And that by continuing to produce the technologies that we do, we are helping to equip not just our radiologists, but the entire multi-disciplinary care team – with the tools they need to minimise the impact of the pandemic on patients and maximise the effectiveness of their care.

If we can collectively achieve that, then perhaps we will be able to say that radiology really is the gatekeeper specialty to unlocking the potential of digital health.

Maurice’s first 100 days at Fujifilm…

The Corona crisis is a dangerous catastrophe that puts peoples’ health at risk and challenges their work and private life. Being young and hungry for personal and professional development also makes times like these a challenge. Please meet Maurice, a 20-year-old International Management university student. He is the new arrival that joined Fujifilm Europe’s Corporate Communication department exactly 100 days ago. Today, he will share his latest experiences with us.

Two years ago I moved to Dusseldorf with the dream to pursue my career as a competitive athlete while doing my studies. Combining studies, sport and a job was not easy. Therefore, I have always seen my jobs as a necessity in order to support my passion. Then, after the pandemic hit in March 2020, I was forced to quit my career as a competitive athlete and, all of a sudden, I was able to pay more attention to my work life. This changed my perspective from seeing my job as a necessity to actually enjoy the work I am doing.

In 2019, I started to work for a tech startup. Then after one and a half years, I was ready for a new challenge. Something that would suit my expectations more and also would involve a deeper international perspective. I was looking for quite a while, until I finally found a job description which caught my attention immediately…

Why Fujifilm Europe?

After a Covid conform application and interview phase, I had my first day at FUJIFILM Europe GmbH. You might ask yourself: “Why did he choose Fujifilm Europe?” First of all, I was not particularly looking for a position at Fujifilm, but during my research for a new job, I stumbled across the or such a global player.

Another reason is that I went to a film related High School and I liked the thought of combining my experiences within the film industry and my interest in marketing and communication. Additionally, as a multi-technology company, Fujifilm is operating in various areas which was also interesting for me because this makes the work more versatile. Last but not least, I live in Dusseldorf and since Fujifilm Europe’s headquarters are located in this amazing city, I basically live next door. 

Starting my new job

Honestly, I did not know what was waiting for me and what I should expect from my new position as Social Media Operator. Starting a new job during a pandemic was – and still is – not easy, but it was not as complicated as I had imagined either. Instead, it was nice to be in the comfort of my own home. 

My first official meeting was our weekly team video call which I joined being quite excited and nervous because I did not know anybody. I also did not expect to talk in English exclusively which caught me by surprise, but was not a problem at all. At the end of the team meeting, I was convinced that I had made the right decision to join and become a part of Fujifilm. During the following days, my excitement grew as I learned more about my tasks and the people I work with.

The world of Social Media and Digital Communication

Working as a Social Media Operator is always exciting, and it feels like every day something new and challenging is waiting for me. My task is to support several projects, e.g. Social Media communication, editorial work and sometimes even some technical tasks. Accordingly, there are many opportunities to grow, learn and also improve myself. The job makes it possible to discover various parts of Fujifilm and the business life in general, especially, throughout the field of digital communication. 

Digital communication is playing a huge and important role in our daily life. Communication is based on a dialog, which means interacting with many people is the main emphasis. Therefore, communication – and especially digital communication – becomes more and more essential for businesses because that is the new way to reach and interact with people interested in Fujifilm related topics. To conclude, interacting with different people on a daily basis, solving problems, being challenged and a lot more makes this job so diversified.

Making mistakes is part of the process!

Everything I mentioned before makes this position seem like a perfect and balanced job, which I would not deny, but there are some challenges, too. We all know these times when your Manager gives you a task, but you have no idea how to solve it or what he or she is even talking about. I always told myself that, first, I try to solve problems or difficult tasks by myself, but if there is no possible way for me to manage then I will ask for support immediately and without feeling ashamed or being afraid to disappoint someone. I tell myself that mistakes are human and that it is not a problem to make mistakes and to not be perfect, no matter whether I just started or have already been working at Fujifilm for years. We all make mistakes! This is also something my boss always advises me about. He gives me the chance to correct my mistakes rather than just calling me out for making them. Honestly, I made some mistakes and still do them, but realising the above at such an early stage, made me not stress out too much about it. Consequently, my motivation did not dwindle either. It actually increased because I was eager to improve and work on myself to become better at what I am doing.

Given all the difficult circumstances I decided to make the best of this new situation and find a job, team and task that fit and challenged me. Being part of the corporate communications department and being able to work with a fun, supporting and open-minded team is such an honor. My colleagues have been friendly and welcoming to me since day one, and they have not changed yet. After 100 days, I can still say that I feel more than comfortable working at Fujifilm and that I am thankful for the opportunities Fujifilm has already given to me.

I cannot wait to see what the future holds for me!

We thank Maurice for his insights into his first working days at Fujifilm. If interested in checking on Fujifilm’s open job vacancies, please have a look here: http://englishcareers-fujifilmeu.icims.com/