Spill the Beans and discover the instax SQ40.

Join Fuji Guy Francis as he gives you an exclusive first look at the latest Instax camera

Fujifilm has just announced the arrival of the highly anticipated instax square SQ40, a brand new instant camera that will ignite your creativity and transport you to a world of nostalgic charm.

In a recent YouTube video, our Fuji Guys colleague, Francis, took a close look at this analog marvel. Let’s dive into the key highlights!

The Instax Square SQ40 introduces a captivating square format, offering a fresh perspective to your instant photography adventures. From the moment you set eyes on it, you’ll be captivated by its elegant design. The camera features a timeless leather-like finish with striking silver accents, exuding a luxurious feel that perfectly complements its artistic capabilities.

When unboxing the SQ40, you’ll find everything you need to start capturing memories: an instruction manual, a convenient shoulder strap, CR2 batteries, and of course, the star of the show—the Instax Square SQ40 camera itself. It’s a comprehensive package that ensures you can dive right into the world of instant photography without delay.

Exploring the camera’s features, Francis guides us through its components. The back cover lock secures your precious film, while the film counter keeps you informed about the number of shots remaining in your pack. The viewfinder ensures precise framing, and the film ejection slot delivers your printed masterpiece. One of the standout features is the intuitive auto-exposure functionality. The SQ40 boasts a built-in flash that automatically fires when needed, making it effortless to capture perfectly exposed photos. The camera’s light sensor and flashlight sensor work harmoniously to calculate the ideal lighting conditions, allowing you to focus on your creative vision without worrying about technical adjustments.

Moreover, the SQ40 comes with a selfie mirror that enhances your self-portraits and close-up shots. By simply rotating the lens, you can activate the selfie mode, which adapts the camera’s settings to optimize your self-captured moments. Remember to maintain the recommended distance from your subject for crystal-clear prints.

To further fuel your creativity, Francis shares some expert tips. Experiment with centered compositions to create visually stunning images. Leave clear space around your subject to make them pop and stand out from the background. Symmetry can also work wonders, providing a pathway to captivating abstract shots. Additionally, negative space framing and other composition techniques can elevate your instant photography game.

For more information about the Instax Square SQ40 and other Fujifilm products, visit our official country websites on instax.eu or our global instax.com.