My work as a photographer has been characterized largely by my choice of subject matter and composition. Best known for photographing dancers against uncommon backdrops, I frequently get asked why and how I choose the backdrops that make it into the final frame. The truth is, when I travel (other than researching photography laws in each respective country), I don’t spend much time researching the “best places to photograph”.
Why not?
I prefer to be surprised by the places I visit and let them speak to me as I make my way into the unknown. Avoiding preconception of a physical location helps my process: I believe it helps me to create more honest images. Honest, because the final output reflects my own discoveries as opposed to try to emulate what I have seen others do – even subconsciously. This can be frustrating at times, but frustration is a part of the creative process which welcome with open arms. Much as necessity is the mother of invention, frustration can be the propeller of creativity.
I found myself traveling in Mexico City, where I was able to enlist and schedule several dancers before my trip. I had a full schedule of shoots before landing. Yet, I had no idea where was I going to photograph. While the thought frightened me, it also motivated me. Throughout the trip, I relied both on the advice of my dancers and local Fujifilm X-Photographer Jaime Ávila who, out of his own initiative, pre-scouted a few places for me (thanks a lot, brother!).
However, seeing is believing. In spite of their local knowledge and willingness to help, it is not until I am at the actual locations that I face the real challenges: Will this location work for me? How can I make this place my own? How can I translate it into my visual language? My mission is to make the dancer the protagonist. It’s my responsibility to feature him or her in the location while creating a narrative evocative of the city. I can only achieve this through patience and observation.
No matter where I am, I need to observe what makes each place unique. And, more importantly, what is unique to me at that particular moment in time. That takes time and some trial and error – that’s where patience needs to kick in.
Here in Mexico City, more so than architectural elements, the one thing that has caught my attention is its density. LOTS of it. There are as many people in the streets as there are cars. While the density initially felt like a hardship, I took the time to discover how to use it to my advantage – and more importantly, how to use the density to tell the story of my experience here. Instead of running away from it, I decided to place the dancers between congested areas of people and between heavy traffic lanes.
To my advantage, working with FUJIFILM X Series gear has been a great blessing in these types of situations. Surfing waves of people, I was carrying equipment so light that I was able to move easily through the crowds. Having lightweight gear and fast autofocus, I jumped in and out of traffic swiftly (and safely).
Also, I have used the lightness of my X-T2 in combination with its burst mode to create slow exposures in areas where there are a lot of people moving. The result is an image of a magnificently elegant dancer standing strong with a blurred sea of moving people. I rarely carry a tripod; these images were easily created handheld.
I have been using the tilting screen quite often to shoot from extremely low angles. Shooting from low angles often helps in diminishing visual background noise.
My journey in Mexico City started with many revelations about my own process and creativity. I found myself slowly unraveling the unknown with the help of X Series and a true sense of adventure and exploration…
From the moment we exited the airport doors of Jose Marti International, taxi drivers lined the terminal swiftly coaxing the array of people to follow them to their cars. Being able to speak Spanish has proven valuable on many occasions, and helped us find a fair deal for such a late time of the night. The 30-minute drive from the airport to our apartment in the city of Vedado felt like Havana’s version of Tokyo Drift, lead by an aggressive local cab driver in his beat up old school car. Weaving through pedestrians, alleyways, and several animals we made it to our apartment in one piece. Upon arrival the driver insisted the price was higher than he had agreed upon, introducing us to our first taste of the local Cuban hustlers. After relentless persistence from the driver, we settled for a new deal and made it up to our apartment to call it a night. As I went to bed, I couldn’t wait to explore the city of old Havana, Habana Vieja, in the morning.
Before I visit a new destination, I always do my research to ensure that I’m well prepared, know what to expect, and plan out locations to shoot. After taking our first cab ride in an old school car, or coche viejo, to Habana Vieja, I quickly learned that Cuba is by far the most unique country I’ve ever visited. The shock factor of wandering the post-apocalyptic streets of Habana Vieja made it nearly impossible to comprehend what I was seeing. The streets were lined with colorful decaying buildings guarded by locals who spend much of their day on their front porch observing their surroundings. From stray dogs to barefoot kids running through alleyways playing soccer to the cigar-selling hustlers on every street corner, the ambiance of the city was something you have to physically experience to believe.
The most exciting aspect of this trip was the addition of my Fujifilm X-Pro2 to my X Series arsenal. After my first day with the camera, I immediately fell in love with the system. My favorite aspect of the X-Pro2 is the aesthetic of the body. The sleek, classic design avoided the intimidation of the locals when I kindly would ask for their portrait or to enter their residence. Whether the body was accompanied by the compact FUJINON XF10-24mmF4 R OIS, XF35mmF1.4 R, or the XF55-200mmF3.5-4.8 R LM OIS, the camera always stunned the locals when they asked to see the images.
While I did encounter a couple strict denials from potential subjects, the sketchiest moment of the trip took place when I noticed a very interesting opportunity for a photograph of a mother and her infant son. When I approached what appeared to be their home, I realized it was the gateway to an entire storage lot of bike taxis. Slowly making my way forward, I called for the attention of the mother to softly introduce myself and ask for permission to take a photo. As she shook her head no, a dog that looked like a hyena out of The Lion King on steroids emerged from the darkness and bolted towards me, snarling and foaming from the mouth. I took off, and after a few blocks I made my way back to meet with my friends, avoiding whatever plans the mutant dog had for me.
As the day continued, we explored just about every neighborhood we hadn’t seen in the area. Thanks to my cousin’s strong sense of direction, we continuously encountered new people, hole-in-the-wall restaurants, and a wide variety of subjects throughout the day. From the reflective puddles, to the daily life of the Cubanos, to the hissing hustlers of the streets, there were endless moments to photograph. We ended the day off along the seaside Malecón street for sunset. The array of classic cars, ocean views, and fisherman lining the Malecón made it one of my favorite spots in all of Havana. I was able to document the experience in all of its glory with the help of my X-Pro2 and FUJINON XF10-24mmF4 R OIS lens. After a very eventful first day in Havana, I could not wait to experience what the city would have to offer throughout the rest of the week.
Photography is art. Whether you’re capturing the soul of another in a portrait, or the essence of our world in a landscape image. What you capture on a sensor is reflective of how you perceive our shared environment. A camera, in other words, is akin to a painter’s brush. Perhaps this is why we place so much importance on our tools. We want to wield a brush that will help us achieve what we see in our minds. I love the analogy of a painter and a photographer especially when considering the use of Fujifilm for one of my brushes.
You see, one of the reasons I bought into the Fujifilm X System was because of how I thought it’d allow me to obtain a certain aesthetic. Sure, I loved the retro look, the portability, the easy access of essential controls, the fact that it was supremely sharp; but there was more to it than these common Fuji-loves. As an artist I draw a lot of inspiration from the work of old masters. I find their aesthetic as timeless and powerful. The use of light and contrast in their paintings to be awe inspiring. I wanted to achieve with my camera and lens something close to what they were able to produce with a brush and canvas. Enter the tools I prefer to wield for a master aesthetic: the X-T1 and X-Pro2.
Fujifilm’s X-Trans APS-C sensor has a few advantages in regards to capturing light. One of the largest advantages is how well it can get everything in focus when compared to one of its full-frame counterparts. A crop frame essentially increases your depth of field while you are also able to bring in more light to the sensor with an equivalent aperture and focal length. Why is this an important factor, even for portraits? Because having your scene in focus allows your viewer to get a better idea of the entire area your subject is in. A story can unfold before your viewer with better ease. Of course, you can achieve a deep depth of field with larger sensors, but you’ll lose out on light and sometimes even enter into diffraction issues depending on your scene. I’m sure some of you are wondering, “but what about the bokeh?!” Sure, bokeh can be nice for a headshot and even in environmental portraits. Bokeh offers a great way to force a viewer to look at the subject. Though, I feel as though there is a stronger element to draw attention to a subject: light. Breaking out of the bokeh-mold you’re able to expand upon your use of light. 
The X-Trans sensor also has an oddity about it that I have not found on a Bayer patterned sensor: it produces sharp images that have an almost a brush stroke feel to them. Some will point out that it is due to my processing an image in Lightroom and Adobe’s refusal to really figure out how to sharpen an X-Trans sensor. There could be some truth to that and from what I’ve read online, most people aren’t impressed by this interaction between camera and processor. I, however, enjoy this look and use it to my advantage. The images produced by a Fujifilm sensor seem to come together in a different manner than my images from other sensors.
Since I am a large fan of natural light I really love cameras that are able to take what I throw at them in terms of needed dynamic range. With Fujifilm, I love how easily I’m able to bring down the highlights and get a nice overall exposure. This puts me shooting my exposure a little to the right more often than I’m used to, but it’s great to be able to see a clean sky in my images. There is also the DR setting which gets baked into the RAW files and even allows some more pushing of the files if need be. This is especially useful when using harsh lighting.
There you have it, some of the greatest reasons of why I love my Fujifilm cameras and why they are able to capture the moments I love.
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If you asked me to sum up in a word what Fujifilm cameras are to me I would say
The cameras made by Fujifilm are incredibly intuitive. I’m never fumbling around trying to get the settings just right or searching through menus with no seeming end looking for the perfect whatevers and whatnots. Adjusting to light and situation is all at my fingertips and I feel as though I could do it blind.
The camera itself is beautiful and inviting, which goes to far greater lengths than just aesthetics alone. It puts the subject on the other side of the lens at ease. The system is small. Quiet and not at all intrusive. For those reasons I am able to capture naturally. My intention is to always focus on the art first. That is what Project 104 is about. Having a system that I can trust is such a key part of the success of the project. In the last few months of getting to know Fujifilm I have been nothing short of impressed. They seem to not only understand the needs of a photographer but they also listen to the photographer as well. I, for one, can say that I am a proud X Series user, and I can’t wait to see what they have up their sleeve in the future.
Project 104. Though it is still very young, it has already proved itself true and invaluable. The three questions that I ask are simple, but somewhat intense. I ask them just prior to taking the person’s portrait and let the mood and emotion created by them answering somewhat dictate the mood and feel of the image.
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