The successful Wonder Photo Shop concept, a new era of photoshops, continues to evolve seven years after its launch, true to the FUJIFILM motto “Never Stop”. Wonder Photo Shop is becoming a reference for photo culture, appealing to the entire community: from analogue and instant photography enthusiasts to photo amateurs and professional digital photographers.
History: On 8 October 2015, the first Wonder Photo Shop in Europe opened in Barcelona on Gran de Gràcia street. Since then, the concept has spread worldwide, offering a perfect place where creativity, design, and technology come together to transform our memories and special moments into a unique and personal experience.
At Wonder Photo Shop, there is something for everyone! Besides inspiration for photographic projects or crafts, you can also discover the advanced technology of digital cameras and the most eco-friendly photo printing systems or start capturing your favorite memories with analogue cameras like in the good old days. Why not try the disposable cameras, films, and instant cameras that are once again becoming popular with young people? In addition, there will soon be new services and attractive new products that will delight photography lovers.
“We hope that all our friends will join us in this new 360º degrees project and that we can continue to expand the number of followers that Wonder Photo Shop Barcelona has garnered over the years, the origin of a large global community that continues to promote photography in all its dimensions, from analogue to digital and including the most disruptive technologies such as AI,”
Eduardo López, Director of Imaging and Recording Media at Fujifilm Europe Gmb, Sucursal en España.
We announced our first interchangeable-lens mirrorless camera X-Pro1 with three XF prime lenses on 9th of January, 2012. This is where the history of the X mount began, and this year marks the 10th anniversary.
Our colleagues in the digital camera department have been extremely excited and busy over the last few weeks – now we know why: “The year 2022 is a special year for Fujifilm. On the 9th of January 2012, we have announced our first interchangeable-lens mirrorless camera X-Pro1 with three lenses. The history of the X Mount system began since then and this year marks its 10th anniversary. Over the past 10 years, we have introduced close to 30 X models and 40 lenses, thanks to the growing popularity of X Series.” We appreciate everyone for choosing and supporting our products. What’s been built in the past 10 years will be the foundation for the 10 years to come. The evolution of X mount will continue.
Our colleagues have thought about some actions and events and have already started their first hashtag campaign – you can participate via the hashtag #10YearsOfXMount…
“These photographs are a small sample of my view of the world, of my philias and my phobias. In short, my way of being in the world” with this phrase Rafa Pérez summarizes his exhibition which can be visited during the coming weeks.
The hall of Portal del Pardo (c/ Mayor, 20, El Vendrell, Barcelona) hosts, since last December 10, the exhibition ‘Del Vendrell al món’ of the photographer and journalist Rafa Pérez. The exhibition can be visited until February 19, 2022.
In the words of the author himself: “Travelling has to do with a deep desire to understand. To travel is to look for something, in my case the effect that light has on things and from here to interpret it, to believe that for an instant you can play with time. I have not travelled alone, literature and art, essentially painting, have always accompanied me. They are elements that have conditioned my gaze and, therefore, my way of photographing. My travels have always had a point of departure and return: El Vendrell and the Mediterranean lifestyle, with long after-dinner meals with friends, cheese and good wine. From this little corner of the Penedès, I have been broadening my horizon in two directions. First, towards those places that are common to me, places trodden by our ancestors, to find similarities and recognize myself in other places. On the other hand, I have also gone in search of the singular fact, that which differentiates us and which makes human beings so extraordinary.”
Almost all the photographs in the exhibition (28 out of 30) were taken with cameras (X-T1, X-T2 and X-T3) and lenses from Fujifilm’s X series (Fujinon XF16-55mm F2.8 and the XF50-140 F2.8, among others). The copying on Fujicolor Crystal Archive Professional Maxima paper has been excellent, with very good reproduction of warm tones and very deep blacks.
At Fujifilm, we strongly believe in the power of photography to capture and preserve memories for years to come.
Receiving more than 35,000 submissions from 21 countries from across the continent, the result is an exhibition that provides a unique snapshot of 2021. Whether you consider yourself a professional photographer or prefer to capture your memories on your smartphone camera, each photo tells its own unique story. The exhibition shows that despite living through the second year of a global pandemic, creating new memories with family, friends, and loved ones have never been more important.
Throughout printlife@home, Fujifilm has also celebrated the most creative contributions and meaningful stories by choosing five Photos of the Week, with 90 prizes awarded overall. A selection of the best of these Photos of the Week, selected by a Fujifilm jury, is just a tiny snapshot of life shared by Europe’s public.