For 88 years now, Fujifilm continued to transform itself. Photographic film technologies have always been at the core of our business, and over many years, we have applied these technologies to a wide range of uses. But did you know we are also part of the beer production with our technology?
Since 1970, Fujifilm has been helping beer manufacturers develop new delicious beer.
In the final process of beer production, there is a process of “filtering yeast” so that the taste does not change in cans and bottles. Now we come into play with our technology. The secret: We have adapted the technologies we have accumulated in the photographic field to build porous yeast filters with holes one-millionth of an inch in diameter. This technology is assisting brewers to filter more yeast and bacteria to deliver tastier, high-quality beer.
This evolution in filtration technology made a huge impact on beer production. Since the filter was able to remove the tiny yeast particles, it became possible to put draft beer in cans and bottles without the need for pasteurization. Previously, draft beer had only been available at bars and restaurants. However, using micro filters guarantees the complete removal of yeast and bacteria from the beer without the need for heat treatment, and changes the common sense of beer.
So, the next time you enjoy a Japanese draft beer from a bottle or can, remember the filter from Fujifilm, which is derived from film technology made it possible!